Mar 2017
Search Engine Optimization (SEO)
Leverage data from Google analytics and a little math to discover if search engine optimization is worth it. Sometimes it feels like SEO (short for search engine optimization) is a buzzword that frightens small business owners. But SEO is a valuable strategy in the overall brand presence of any business.
Many want to know – is SEO worth overcoming the hurdles to learn it or worth paying for it? The answer is in your current website conversion rate.
Watch the video for more details:
Rachel Mik
Rachel is a Marketing Coach from Toronto, Canada. She helps heart centered businesses and NFPs create their brand, website and an online presence that makes them stand out online, like a Unicorn in a field of horses.
You Might Also Like

How to measure Online Visibility
Online Presence
Jan 2020

How to add a user to your Google Analytics
Online Presence
Aug 2019

The Future of SEO in 2019
Search Engine Optimization (SEO)
Jan 2019

Rank #1 on Google for your brand name
Search Engine Optimization (SEO)
Oct 2018

Ideas for creating content when you don’t like writing
Search Engine Optimization (SEO)
Aug 2018

24 time-saving tricks for SEO
Search Engine Optimization (SEO)
Jun 2018
Latest Posts

The Unicorn’s Guide to Marketing – Overview
General
Jan 2024

Signs you need a new website
Web Design
Jul 2021

Reasons to support women-led businesses
General
Mar 2020

How to measure Online Visibility
Online Presence
Jan 2020

Best advice for increasing online visibility, from 20 marketing experts
Online Presence
Jan 2020

How to add a user to your Google Analytics
Online Presence
Aug 2019

Create a script text with glitter overlay on WordPress
Web Design
Jul 2019

Branding (or Re-Branding) Checklist
Branding
Jun 2019

Four critical access points for your website
Web Design
May 2019

What you need to start a website
Web Design
May 2019

Prepare your brand for an online emergency
Online Presence
Apr 2019

Create and Sell a Downloadable Product for FREE
Web Design
Feb 2019